Korean Company, Atree grabbed a lot of attention in 2007 with the release of the UJ10. Since then, the iriver subsidiary has been relatively quiet. Now, when you visit their site, you'll be greeted with a "Coming Soon" teaser image for an upcoming player called the "J2 Red Eye". Like most teasers, the image is veiled in darkness, but some minor photo editing reveals a device with a similar form-factor to the iriver E100. The "Red Eye" part of the name seems to refer to the player's glowing orb controls. That's about all we can decipher so far. It really doesn't seem like something worthy of a hype, but we'll reserve judgment until its officially announced.

Atree

(via MovePlayer)